Smith Marketing

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Let’s face it, buying a new home is one of the most exciting things you can do, but it can also be stressful. Finding the perfect house can be a roller coaster of emotions. Especially if the homebuyer scouts out homes that look promising using popular apps or search sites only to get bad news time and again; it already has an offer on it, or it’s no longer on the market. Homebuyers make the mistake of believing they can obtain the information they need through online feeds or portals, but the data they receive can often be inaccurate and limited.
According to a recent online analysis,“36% of home listings that appear as active on portal sites are no longer for sale.”
Greensboro Real Estate sites get home listings directly through the Greensboro MLS Listings. Home listings are updated every 15 to 30 minutes providing the most up to date and accurate information possible. Having current, and complete information not only gives the homebuyer a jump on the market, but also can alleviate the stressful aspects of searching for a new home.
The goal of a recent online analysis was to answer these important questions:

  • When homebuyers do online searches for homes for sale, do they see all the homes for sale?
  • Do new listings display in a timely manner?
  • Are all the homes they see actually still for sale?

According to data researchers,

“In each U.S. city or area, all real estate brokerages contribute and share listing data. Only real estate brokers can be members of a local MLS. In contrast, national portals, such as Zillow and Trulia, mostly rely on individual agents and real estate brokerages to re-post their listings on the portal websites, or the portals aggregate data from syndicators of real estate information.”

The study analyzed a sample of over 6000 home listings in 33 zip codes from 11 metro areas. The listings researched were from three local real estate brokerage sites and two highly trafficked national real estate portals. The results, according to this study was, “that the local brokerage sites are considerably more complete, more accurate, and timelier than the national portals.”
Smith Marketing’s Greensboro Real Estate website provides a property search page powered by the MLS Listings data feed, which offers valuable tools and up to date information. The easy-to-locate property search tool has advanced features to help homebuyers find the property that meets their search criteria, in a timely, accurate and comprehensive manner. Smith Marketing understands that the process of selling or buying a home can be difficult without someone with experience helping you every step of the way. They won’t leave anything to guess work, but will provide the expert advice, guidance and tools you need to get you into the home of your dreams. Call Smith Marketing today for expert help in buying or selling a home: 336-215-7880.